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KeySoft – Conveying Cornerstones

Client: KeySoft A/S  Agency: Branches  Role: Art Direction / Graphic Design

KeySoft A/S is a Danish IT-company that provide IT-solutions for mid & large-size businesses. These guys have more than 25 years of experience, which means they’ve been in the business, almost since the dawn of computers.

Safety, strength, reliability, dynamics and that extraordinary level of experience, are cornerstones for KeySoft, and conveyed well in the new visual identity.
The new logo consists of elements in perspective, making it more dynamic. This was partially inspired by the old logo. Further inspiration include server & pc-keyholes and monoliths.

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All work © Esben Meincke / Branches 2010.
Do not use without permission.
Branches // Portfolio of Esben Meincke